Indonesia’s food scene is buzzing with excitement! The food service sector is growing like never before, expected to soar over 13% and hit $115 billion by 2030. Artisan bakeries are popping up everywhere, inspired by global trends and fueled by the Indonesian love for indulgent experiences. As the largest economy in Southeast Asia, Indonesia is the perfect playground for culinary innovation. Locals are craving unique flavors and products that celebrate their culture, including Halal options. Bread and cake consumption is on the rise, jumping by around 60% between 2020 and 2025, thanks to changing lifestyles, higher incomes, urbanization, and a taste for adventure in food.
As the largest economy in Southeast Asia, Indonesia is ripe for culinary innovation. The bakery market is a playground for creativity, with consumers craving distinctive flavors and products that honor local tastes and cultural preferences, including Halal offerings. Bread and cake consumption has skyrocketed by approximately 60% between 2020 and 2025, driven by shifting lifestyles, rising incomes, urbanization, and a growing appetite for diverse food options.
Groupe Bel, in partnership with PT Sukanda Djaya, bringing their iconic Kiri Cream Cheese to Indonesia. Known worldwide for its exceptional taste and quality, Kiri is a favorite among top chefs for crafting innovative cheesecakes, pastries, and even beverages like coffee and tea. Now, the beloved Kiri Cream Cheese block is available in a versatile 1 kg format, perfect for various dishes, cakes, desserts, and beverages.
In the vibrant world of coffee shops and bakeries, authenticity, superior taste, and craftsmanship are paramount. Kiri Cream Cheese perfectly meets these demands, becoming the go-to choice for a multitude of culinary applications. Celebrated for its superior quality, Kiri has earned a special place in the hearts of pastry and dessert chefs globally, solidifying its status as a versatile and essential ingredient in culinary creations.
Mr. Alamjit Singh Sekhon, General Manager – South East Asia, shared his excitement: “Bel is dedicated to offering delicious and nutritious snacking products in line with our philosophy of ‘for all for good’. In Indonesia, The Laughing Cow Cheese, part of the Bel family, is already a beloved brand known for its innovative healthy snacking options. The launch of Kiri Cream Cheese marks an exciting milestone for Bel as we continue to innovate and expand our product portfolio. With Kiri cream cheese, we cater to professional bakers, chefs, and home bakers across Indonesia who have long sought a premium cream cheese. Kiri cream cheese, with its soft creamy texture, is widely acclaimed as the cheese that elevates pastries and desserts. Kiri is dedicated to delivering an ultimate creamy indulgence that is adored by consumers and professionals alike.”
The arrival of Kiri Cream Cheese in Indonesia heralds a new era for the food service industry, offering a premium dairy ingredient that promises quality, versatility, and indulgence. With Kiri, Indonesian consumers and culinary professionals can look forward to a world of innovative and delightful creations that captivate the senses.
Kiri Cream Cheese Portion — Sukanda Djaya