 together with Parentstory, this spectacular exhibition was held from May 2-4, 2025, at ICE BSD Hall 5, Tangerang. It targeted young families, parents-to-be, and parenting communities throughout the Jabodetabek region, providing space and a platform for all parties to experience a deep and inspiring parenting journey.){kind=link}
ParenTale 2025 was the biggest and most comprehensive family festival in Indonesia. Organized by International Creative Events (ICE Events) together with Parentstory, this spectacular exhibition was held from May 2-4, 2025, at ICE BSD Hall 5, Tangerang. It targeted young families, parents-to-be, and parenting communities throughout the Jabodetabek region, providing space and a platform for all parties to experience a deep and inspiring parenting journey.
Highlighting the theme “Embracing the Diversity of Parenting Journey,” ParenTale 2025 was designed as a collaborative platform that brought together parents, children, and leading brands, as well as presented experts and influencers in the world of parenting. With more than 150 participating booths, visitors found a wide range of premium products, including educational toys, the latest children’s fashion, nutritious food, educational solutions, and family health products. The event also featured interactive talk show sessions with experts such as psychologists, nutritionists, and public figures, including Janelle & Mom, Kenkulus, Alfi Siregar, Bunga Ayu, and Dr. Kristina Joy, BMedSc, SpGK, who all shared in-depth insights into the challenges and solutions accompanying children’s growth and development.
The event not only emphasized an educational area but also provided an interactive playground in collaboration with XCocoland, specially designed to support children’s creativity and exploration. Other supporting necessities and facilities such as a nursery room, stroller parking, and a Jastiper lounge were provided for the comfort of the whole family. Additionally, ParenTale 2025 introduced the Grand Shopping Point Rewards program, which allowed visitors to collect points from every shopping transaction and exchange them for premium prizes worth tens of millions of Rupiah. A series of exciting competitions and giveaways took place throughout the event. As a form of appreciation for visitors, there were various attractive offers such as shopping vouchers of up to IDR 150,000 and the flexibility of 0% BCA installment promos for 3 to 6 months.
The uniqueness of ParenTale lay in its approach, which considered the “voice of the child,” ensuring that every activity was not only beneficial for parents but also focused on fun and meaningful experiences for children. The cheerful visual identity of the event became even more lively with the presence of mascots Tara, Cipi, and Daru, who represented the values of empathy and togetherness.
ParenTale 2025 was supported by BrightGas as the main sponsor, BCA as the official bank partner, and Aqua as the official mineral water. This collaboration was strengthened by the presence of strategic partners such as Sinarmas Land, AEON Mall, and One Smile, who committed to presenting a comfortable, inspiring, and impactful event experience for the whole family.
For more info and details, please visit parentstory.id/site/parentale
