Jakarta has just welcomed a new chapter in football‑inspired travel. The Ascott Limited, Chelsea Football Club’s official hotel partner, has launched Asia’s first Chelsea‑themed suites at Ascott Sudirman Jakarta and Citadines Sudirman Jakarta.
The unveiling took place during The Famous CFC Jakarta, a two‑day fan engagement event that drew more than 400 supporters and Ascott Star Rewards members for an immersive celebration of the Blues.
The festivities were led by Chelsea legend Gary Cahill, whose presence electrified the city. Fans joined him for fireside chats, meet‑and‑greets, and a spirited watch party of Chelsea’s clash against Arsenal. Across Ascott’s flagship properties, the atmosphere was charged with camaraderie, passion, and the unmistakable energy of Stamford Bridge transported thousands of miles east.
The suites themselves are a lifestyle experience in their own right. At Ascott Sudirman Jakarta, The Legend Suite pays homage to Chelsea’s storied history. Adorned with memorabilia and bespoke design details, it offers guests a refined space where every corner tells a tale of iconic matches and celebrated players. Meanwhile, The Bridge Suite at Citadines Sudirman Jakarta captures the thrill of match day. With vibrant décor, ambient lighting, and enhanced audio‑visual features, it recreates the buzz of Stamford Bridge for families and friends seeking an unforgettable stay.
For Cahill, the launch was more than symbolic. “Indonesia is one of the most passionate places for Blues supporters,” he shared. “These suites are a fantastic way for fans to feel closer to the club, even when far from London.” His words echoed the enthusiasm of Chelsea’s global community, reaffirming the bond between the club and its supporters.
The event also underscored Ascott’s commitment to meaningful experiences. Beyond luxury stays, the program included community outreach, with Cahill visiting the Saraswati Learning Centre to host football and arts activities for children with diverse learning abilities. It was a moment that blended sport, inclusion, and joy—hallmarks of both Chelsea’s ethos and Ascott’s hospitality vision.
As the partnership deepens, Ascott is already looking ahead to the opening of lyf Chelsea London at Stamford Bridge in 2026, promising a bold, community‑driven concept that extends the spirit of the Blues into lifestyle travel.
For now, Jakarta fans can book their dream stay in these one‑of‑a‑kind suites, where football heritage meets understated luxury. It’s more than accommodation—it’s a chance to live the Chelsea story in the heart of Indonesia.
For the latest updates on exclusive offers from Ascott’s partnership with Chelsea, including the upcoming editions of The Famous CFC, please visit discoverasr.com/en/ascott-chelseafc