BENANG JARUM LAUNCHES ‘FOREST TOILE’ COLLECTION AT DUBAI FASHION SPRING/SUMMER 2025

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Benang Jarum, one of the leading fashion brands in Indonesia during Dubai Fashion Week S/S 25 successfully showcased its newest collection to the International fashion stage, after London Fashion Week S/S 23-24 followed by Istanbul Fashion Week.

At the event, Benang Jarum showcased an exquisite collection titled Forest Toile series, inspired by the classic Toile de Jouy motifs which depict a shady forest’s beauty, combined with a touch of timeless striped motifs. This combination creates a look that is visually beautiful and full of meaning, combining natural beauty with modern design elements.

This collection displays the signature designs of Benang Jarum in designing clothing with elegant cutting and motifs that are rich in stories. Soft colors such as carmine rose, powder blue, white, and French vanilla were carefully selected, following 2024/2025. These colors are not only soothing to the eyes but also give an elegant and sophisticated impression to every outfit, making this collection the perfect choice for women who want a luxurious and elegant look.

The details highlighted in this collection, such as outline embroidery, layering fabric, and stitching/quilt, add dimension and uniqueness to each piece of clothing. This is proof of Benang Jarum’s commitment to presenting the high-quality craftsmanship that has always been the hallmark of this brand.

“We are very proud to once again be able to present Benang Jarum back to the global fashion stage in its fourth year full of existence in the fashion world. Our success on various International fashion stages is a reflection of the strength and innovation that we present and also proves that Benang Jarum is not only successful domestically but also on the International stage. We are optimistic that in the future more and more people will know and love Benang Jarum, and hope we consistently deliver more exquisite collections,” said Allyssa Hawadi, Co-Founder of Benang Jarum.

The Forest Toile collection showcased at Dubai Fashion Week S/S 25 will be officially available on the Benang Jarum website and offline stores starting 24 September 2024.