On last November 6th, 2019 Shangri-La Hotel, Jakarta collaborated with SISSAE and Yayasan Kanker Payudara Indonesia (YKPI) to present a fashion trunk show at the Lobby Lounge. The event was initiated in conjunction with Breast Cancer Awareness Month and was attended by 100 guests from group of inspiring women, invited guests and media.
SISSAE Indonesia is a premium fashion brand specialising in tailored cheongsam or ‘qipao’ made with high-quality craftsmanship. SISSAE products are known for their delicate techniques, showcasing beautiful and dynamic Chinese embroidery. While, Yayasan Kanker Payudara Indonesia, established in 2003 as a non-profit organisation, works as a government partner to promote breast cancer counselling and prevention awareness among Indonesian women.
The event presented a series of activities, started with ‘talk show’ on breast cancer awareness, followed with the fashion trunk show, where SISSAE presented 14 new collections for Lunar New Year 2020 as well as a donation of IDR 101,270,000 to Yayasan Kanker Payudara Indonesia obtained from the sale of specially designed pink ribbon pins for one and sold for (1) month and an auction of selected products which raised IDR 33,500,000 during the event. The fashion trunk show was supported by Bank UOB, Bening Luxury, Frudia Skin Care, and BeArt Korean Skin Clinic.