MOIE has been shaped by a simple belief: a home is a living story over the past three decades. It began as a vision to bring thoughtful design into everyday life and has grown into journeys of creating spaces where people live, grow, and build memories.
The year of honoring the legacy made possible by the people, partnerships, and moments that shaped MOIE today. Clients, designers, and collaborators who have trusted MOIE with their most personal spaces, and through them, MOIE has evolved into a network of distinctive destinations that reflect its vision of living beautifully. What started as a single concept has become a series of landmark flagships that bring the world’s finest lifestyle collections closer to the people who love them.
These milestones reflect a journey defined by ideas, craftsmanship, and the dedication to elevate how people live. Looking ahead with the same spirit that guided MOIE from the beginning, MOIE continues to build meaningful spaces and welcome the next chapter of evolution.
The Minotti Jakarta Kemang flagship was once a MOIE showroom, making it a nostalgic setting for both the anniversary and the launch. Here, the celebration has a deeper meaning, reconnecting with designers who shaped its early years and expressing appreciation to long-time clients who have accompanied MOIE through many homes and many stories.
Within this setting, MOIE also unveils the Minotti 2025 Collection in Jakarta. The new collection continues Minotti’s evolution of contemporary design, drawing inspiration from expressive seventies modernism and translating it into sculptural forms, refined materiality, and an elegant, international lifestyle language.
The Jakarta presentation showcases key families that shape the 2025 narrative. Vivienne by GamFratesi evolves from the iconic armchair into generous, sculptural compositions defined by soft curves and tailored precision. Riley by Hannes Peer introduces bold, architectural volumes to the living area, a modular system that reflects contemporary ways of lounging. Saki by Nendo brings an organic, fluid silhouette to the collection, expressed through petal-like profiles and refined, almost sculptural softness. Bézier by Marcio Kogan/Studio MK27 celebrates the elegance of the Bézier curve, offering enveloping seating and fluid geometries that soften architectural spaces. Completing the presentation, the Libra family by Giampiero Tagliaferri adds a calm sense of balance and modern clarity, continuing its role within Minotti’s broader design language for 2025.
