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For more than a century, Montblanc has created the best writing instruments, timekeepers, jewelries and leather goods, while Montblanc Meisterstück has turned into an everlasting classic. Inspired by its elegant heritage and innovations, Montblanc introduces its new boutique with the concept of “Maison of Fine Lifetime Companions” at Plaza Indonesia, Jakarta.
The casual and inviting shopping atmosphere comes from the simple black, white and wooden aesthetics by designer Noé Duchaufour-Lawrance. Three ideas dominate the Maison: cursive handwriting by Montblanc’s fountain pen, emblem of snow covering the top of Mont Blanc, and passion in working process. Entering the boutique, customers can witness the history of Montblanc while looking at its variety of products. An area at the back allows customers to meet with the specialists to try various writing instruments and ink. In Leather Atelier, they may also touch and feel the material.
During the event, Montblanc also introduces a collection inspired by beloved literature character Le Petit Prince. Customers can choose from Meisterstück Le Petit Prince, Doué Classique Meisterstück Le Petit Prince and Meisterstück Le Petit Prince Solitaire, each with its own distinct characteristics. Specially created unique ink reminds one of the orange fox fur, while a notebook made of Saffiano leather features the fox character. Themed accessories such as cufflinks, leather bracelet and belt are also available for the gentlemen.
For more information, visit montblanc.com
