 has officially opened, and will be held until July 12, 2026, at ICE BSD City.){kind=link}
The Forever Mom & Baby Expo (FOMBEX) has officially opened, and will be held until July 12, 2026, at ICE BSD City. The exhibition presents a variety of products and services specially curated for mothers, babies, and children in one destination, combining shopping, education, healthcare services, and interactive and convenient family entertainment.
With the support of Sweety as the main sponsor, along with various hospital, brand, community, and media partners, FOMBEX presents an experience that combines shopping, education, healthcare, and family entertainment in one destination.
The official opening of FOMBEX 2026 was attended by various figures and representatives from the industry, healthcare institutions, and public figures; Mr. Rafidi Iqra Muhamad, Director of PT Debindo Global Expo, Ms. Putriana Rachmawati, Brand Manager of Sweety, Ms. Indryani Wahyu, S.Sos., Founder of Playdate Jakarta Kids, and Mr. Helky Nugroho, Operational Director of RSIA Bina Medika.
Also in attendance were Dr. Yuliana, MARS., Hospital Director of Pondok Indah Hospital, Dr. Reinette Meiske Eve, MARS., M.M., Director of Mitra Keluarga Pamulang, Ms. Stefanie, Corporate Communications Department Head of Brawijaya Hospital, Mr. Ahmad Lutfi Hilabi, Managing Director of BabesnTots, and Mr. Faisal Pontoh, Project Manager & Exhibition Leader of FOMBEX 2026.
In his remarks, Mr. Rafidi Iqra Muhamad, Director of PT Debindo Global Expo, stated that FOMBEX continues to evolve as a platform that brings together various elements of the mother and child ecosystem in one place, providing tangible benefits to the community.
“FOMBEX is not just an exhibition, but also a space that brings together families, brands, healthcare institutions, and communities in a mutually supportive ecosystem.
Throughout the four-day event, visitors can enjoy various exclusive promotions from participating brands with attractive offers, including discounts of up to 90% on selected product categories. Furthermore, FOMBEX also features various educational and family entertainment activities that can be enjoyed by both parents and children.
Through collaborations with various trusted healthcare institutions, visitors can receive free ultrasounds and consultations with obstetricians, gynecologists, and pediatricians. These services demonstrate FOMBEX’s commitment to supporting maternal and child health through more accessible information and consultations.
Furthermore, expectant mothers also have the opportunity to receive a free Bumil Kit containing a variety of selected products for pregnant women and their unborn babies. Meanwhile, all visitors can participate in various prize programs with the chance to win attractive grand prizes prepared throughout the exhibition.
Beyond just an exhibition, FOMBEX 2026 also features meet-and-greet sessions with children’s favorite characters like Nickelodeon Playtime and MNC Animation. Various other interactive activities are also available to provide a fun and memorable experience for children and families.
FOMBEX 2026 is also designed with visitor comfort as a top priority. The exhibition area features wide aisles, making it easier for families bringing strollers and shopping carts. This concept was implemented to ensure visitors can enjoy the entire exhibition area more comfortably, safely, and freely while on site.
As the main sponsor of FOMBEX 2026, Sweety supports various activities and programs presented during the exhibition.
